A BJP leader, on condition of anonymity, told the Bhasha news agency that a few days after the meeting of the party’s National Working Committee in Telangana’s capital, Hyderabad, four prominent personalities from Kerala, Andhra Pradesh, Karnataka and Andhra Pradesh, PT The nomination of Usha, Ilaiyaraja, Virendra Hegde and V. Vijayendra Prasad to the Rajya Sabha is also part of this strategy. He said the indication is clear of the importance of the 130 seats in these states for the party in the upcoming Lok Sabha elections.
He said: “The political stamp of BJP’s ‘Triple C’ in South India has been seen by everyone in Hyderabad in the past. There was an attempt to revive cultural nationalism through various means, a campaign to establish his credibility by the surrounding regional parties on issues of corruption and familism, and the latest episode is to pay tribute to various Southern personalities. He said, “The rest is Prime Minister Modi’s popularity and central government schemes.”
What is BJP’s “Triple C” formula
The BJP’s Triple C formula means: emphasizing cultural nationalism, attacking corruption, and trying to establish its credibility among the people of the South. Efforts to attract debilitating congressional voters to oneself.
Sunil Deodhar, national secretary of the BJP and co-chair of Andhra Pradesh, said in a conversation with Bhasha that a perception has been created about the BJP which is a party of the North Indians. He said: ‘It’s not like that, this decision has proved it.’
Andhra Pradesh, Karnataka, Kerala, Tamil Nadu, Telangana and the Puducherry Union Territory together represent 130 seats of Lok Sabha in southern India. That’s about 24 percent of the total 543 seats in the Lok Sabha. In the last Lok Sabha election, the BJP was only able to win 29 of those 130 seats, while in the 2014 Lok Sabha election, it had won 21 seats here.
After Narendra Modi became prime minister in 2014, the dream of the BJP spreading its wings from east to west and north has not yet come true. Karnataka is the only one of the five southern states where the BJP is still in power and has also ruled in the past. The BJP, which considers Karnataka as the gateway to the south, had won 25 of the 28 state seats in the last Lok Sabha elections.
Apart from Karnataka, there is a coalition government of Congress NR and the BJP led by Prime Minister N Rangasamy in the territory of the Puducherry Union. However, Lok Sabha’s only seat here is occupied by Congress.
Political experts believe that in many northern Indian states, the BJP has been at its peak in the last two Lok Sabha elections. In such a situation, if he suffers losses in these states in the Lok Sabha elections of 2024, then his strategy is to compensate him to a large extent from the southern states.
Sanjay Kumar, political analyst and director of the Center for the Study of Developing Societies (CSDS), told Bhasha that no one can question the qualifications of the four people who have been nominated.
Kumar said, “But the four that are from the south are not a mere coincidence. BJP’s penetration in southern India is weak compared to northern India and other regions. It is an attempt by the BJP to to send a message that it is a national party and that if it wins in the northern states of India, it does not mean that all its politics will be concentrated in it. the future.
Deodhar, who played a key role in overthrowing the left-wing parties in power in Tripura after nearly 25 years, was asked what the BJP’s message is in the nomination of the four personalities for voters. of South India, he said, in his opinion, there is nothing, politics no.
He said: “If we talk about increasing the influence of the BJP in the south, then we have governments in two states of Karnataka and Puducherry. Kerala has a demographic, due to which we have not been able to form a government even after trying. ho, but our percentage of votes has steadily increased.
Deodhar said that whether it is Telangana, Andhra Pradesh, Tamil Nadu or Kerala, the situation of the Congress is bad in these states and the cadres, leaders and voters of the Congress are approaching the BJP very quickly.
He said, “He was seen in Telangana recently.” That is why the BJP has become the main opposition there. We will form a government there next time. The weakening and disintegration of the AIADMK in Tamil Nadu … The BJP is advancing under the leadership of Annamalai (president of the state BJP). The results of the Panchayat elections have already been published. In this BJP got a lot of votes and this has created an atmosphere that BJP is emerging there. In Andhra Pradesh also our percentage of votes has continuously increased. BJP is moving fast south and in 2024 you can see that the picture here has changed.
In fact, recently in the BJP National Working Committee, party leaders had stated that their next increase will occur in the southern states. At this meeting, the BJP had mounted an exhibition on the cultural and political heritage of Telangana.